Your Business Intelligence.
Media content monitoring.
Data collection.
Analysis.
On time.
For smart decisions.
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Media monitoring
For you we monitor print and electronic media as well as web sites
Media content analysis
We analyze and process media content for you
Alarm clipping
We analyze and process media content for you
About Us .
The main goal and the mission of the agency is to promptly gather, process and deliver information on media reporting – by topics and criteria that our clients determine.

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Industries that we monitor and analyze.
- Financial sector – banking, insurance companies, investment funds, leasing companies, microcredit organizations, brokerage houses and stock exchanges.
- Food industry – production and processing.
Industry of production and distribution of water, soft and alcoholic beverages. - Auto industry.
- Import, logistics and distribution.
- Chemical and pharmaceutical industry.
- Communications – marketing, PR, digital, IT.
- NGO sector – associations and organizations.
- Arts and culture.
- Institutions.
Clients about us.
“
Valuable and reliable partner you can count on!
”
Emir Jildizlar
Addiko Bank
“
We are very pleased with the work, professionalism and engagement of Parametar Agency, which is in charge of media monitoring, that is, providing press clipping services for the company Alumina, which is confirmed by our long-standing cooperation
”
Mišo Lazarević
Alumina
“
It is crucial to have a business partner such as Parametar in our line of business. Their professionalism and flexibility are commendable, especially the fact that they adjust very quickly to the client's needs. We have a long-standing cooperation and we hope it will continue for many, many years.
”
Adnan Burazerović
Chapter four
“
Being accurate, fast and accessible is the biggest advantage of every clipping. Parametar has all three of these characteristics and is the reason for our many years of cooperation
”
Irena Knežević
Hemofarm d.o.o
“
Without a report on what the media write about our clients and competitors and how much PR reach we manage to achieve and values for campaigns we implement for different brands, we would be like without a compass.
”
Alena Kulenović-Delić
McCann